Short Sale Team added to HK Lane Real Estate. Envisioned by owner, Harvey Katofsky, Broker Ron Gerlich and Real Estate Attorney, Paul Bojic, the idea is a "One stop team for Short Sale advice." Two Listing Agents, Kimberley Kelly and Ally Valesquez will be working with them, as well as a Short Sale negotiation team that will deal strictly with the Lenders.
Our belief is that Short Sales will become HUGE in the next couple of years here in our Coachella Valley. They are already a rising part of the local market in Palm Desert, Rancho Mirage, Indian Wells and La Quinta, which are the cities we are focusing on. Palm Springs is to be added later, but the real focus will be to capture some of those homeowners who are 30 days plus behind on their mortgages, and do not understand their options. They can speak with our Attorney at no charge, get qualified to see if they CAN short sale their residence, and if so, begin the Short Sale process.
Working with my current Short Sale clients and also the Buyers' Agents and Lenders, it seemed a natural move. Short Sales are frustrating, can be time consuming and hard on the Sellers..why not try to make it easier and smoother for them?
Here's our websitre: Http://www.desertshortsales.us
e-mail: team@desertshortsales.us
phone: 760-202-1010
Wish us luck and I'll keep you posted!
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