Is anyone willing to share their techniques for prospecting Short Sale sellers?

 

I will go 1st:

I send out a few mail outs to individuals on the NOD list in my market.  I purchased my letters from http://www.copybymarte.com/pro/ShortSaleLetters.html and modified them to fit my needs.  I also use REDX to manage my letter campaigns.  It saves me a ton of time to have REDX find the owners information.

 

Don't goto REDX to purchase the service.  I did a google search for "red x discount" to purchase my version.  I think I was able to find a coupon code for one month free and free setup.  I think I saved $120.

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Elva: When someone wants to follow you on Twitter . . .Twitter will send an email message on your behalf. .

I find people from my area and I just ask to follow them.. .

They  in turn will receive an email from Twitter saying. . 

www.AdiosLender.com is now following you 

with my loaded picture/ad/free with a question that most people are facing today. . 

mortgage underwater? 

AdiosLender.com

They may not want to follow you. . but they are curious to see what is Adios Lender about.. .(caveat:there is a limit here. .be careful) 

Then there is Facebook, Linkedin . .another ways to market it yourself that most people don't  know about.. .

Essentially is just thinking out of the box and pretending you're your best customer. . .how do I find thy self? 

 

 

Is anyone subscribing to a service to get the names and address to mail out?  I understand there are companies who have information for those that that have rec'd NODs 30 days, 60 days etc?

Michael Patton said:

Mr. Walker -

1. what % of prospects reply to you and set an appointment?

2. what is your return on investment? In other words, how much do you invest in a prospect and  how much do you get in return?

 

Here's my plan:

I send a very polarizing message on postcards.

 

I target the price range of listings that I desire.

 

I never send anything till they've been on the NOD list for at least a month - in Nevada we've got a Mediation program that requires them to sign up within 30 days of NOD filing - and I've found that if you contact them in that early period -  you're wasting a bunch of postage on people that are trying to do loan mod's and avoid short selling.

 

I mail the identical postcard to them every 5 days for - total of 6 cards in 30 +/- days.

 

My investment is less than $1.50 per household.

 

My typical gross commission is $4,000

 

I'm getting about a 3% response (for an investment of less than $1.50 per address)

 

I mail to 100 households at a time.

Get my 3% response (3 appointments).

Meet with at least 2 of them.

I generally ACCEPT 1 listing. (rejecting the other as someone I don't want to work with).

I'm closing 80% of my deals with an average of around 100 days from list to close.

Thus - for an investment of $150 I'm taking home almost $4,000 (or a return on MARKETING investment of over 2,500%)

I'm adding staff and starting a new crop of 100 prospects every week.

 

The small size 4 x 6 or 4.25 x 6.... same low cost for postage.

 

 


Abraham Walker said:

Here's a link an online printing company that offer a full series of NOD postcards to choose from: http://bit.ly/fBgUmI

 

@Michael Patton - What size card do you use?  

Hi. Rick Sharga, from Realty Trac, mentioned that it was illegal to use Pre-Nod lists. Does anyone know if this is true or not?

 

Thanks!

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